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The Video Platform Grants The Community Control to Reduce Artificial Intelligence-Made Content in Personal Streams

TikTok is introducing a updated setting that enables them to cut down on the amount of AI-made videos appearing in their timelines. This initiative comes as the service announced that it currently hosts over 1 thousand million content made with AI.

Pilot Phase and Launch

The update is in a pilot phase over the coming weeks before a global launch. This advancement aligns with a surge in AI content, driven by recent AI video creators.

AI Content on Other Platforms

Studies have shown that approximately a tenth of the quickest rising content creators on another major platform only show clips produced artificially. A significant portion of this output is classified as “AI slop”, a phrase for inferior, bulk-generated content that is typically absurd or bizarre.

Based on user feedback that a lot of users appreciate content created using AI tools, including AI artwork to informative clips, and we intend to offer the community the ability to see more or less of that, based on their own preferences,” said a spokesperson.

AI on the Platform

The platform announced that there are now over a billion videos on its app labeled as artificially created. Collectively, more than 100 m pieces of content are added to the service every day, making AI-generated material a minor percentage of its total content library.

User Control Features

Users will be able to reduce or increase the volume of artificial media they watch by accessing the “manage topic” option in the platform and selecting AI-made media. Other topics that can already be adjusted under the filter include politics, clothing, cosmetics, and choreography.

Content Labeling and Policies

Its rules mandate users to identify convincing AI-made content, and it forbids dangerous fake videos of public figures or crisis events. Any realistic artificial content that is unmarked can be taken down under its terms of service.

Furthermore, the service will now apply an “AI-made” watermark to content produced via its built-in AI features, or detected by an industry-wide initiative for spotting AI-generated material. This measure is aimed to help prevent users from attempting to bypass the tagging system.

Educational Initiatives

The platform is additionally establishing a two million dollar educational fund for experts and groups to create learning resources about responsible artificial intelligence. This initiative will benefit non-profit groups specializing in training coding and technology.

Content Safety Approach

The video-sharing app has defended its moderation strategy, amid discussion over plans to cut jobs for hundreds of content moderators in Britain. It is set to cut a significant number of roles in its user protection department in the UK capital, with worker representatives and internet security professionals raising concerns that humans are being replaced by AI moderation.

A trust and safety lead stated that human moderation would remain essential, but artificial intelligence can shield workers by removing the most distressing content before it gets reviewed by people. TikTok reported a 76% decrease in explicit and harmful content reviewed by safety staff over the last 12 months due to reliance on its automated systems.

“We think that it’s essential to integrate humans and technology to maintain a secure environment,” the official commented. “We’ll have staff as integral to the approach, but we further consider it’s extremely critical to reduce exposure to harmful content as rapidly, which is the area in which a lot of the machine support is really helping us process content quickly.”
The writer

Rebecca Myers

Marcus Thorne is a gaming industry analyst with over a decade of experience in online casino regulation and player safety advocacy.

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